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There’s more than one way to network

There’s more than one way to network

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Not everyone enjoys networking. Answering the icebreaker question in front of a room of strangers, or having the confidence to start a conversation, swap business cards, and sell yourself in a very short space of time. And many business owners avoid networking because of this. The feeling and pressure that you have to be the … Continued

How to build meaningful relationships through your content

How to build meaningful relationships through your content

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Every day, we are exposed to some form of content. Whether this is a social media post that catches our eye when scrolling, an interesting blog post, a comment on LinkedIn, white papers, videos, or more. We consume and see A LOT of content, and it all has an impact on us and our behaviour … Continued

How to grow your business profile and be seen locally

How to grow your business profile and be seen locally

Blog

Starting, building, and developing a business isn’t for the faint-hearted. It takes hard work, dedication, and time. Time is often the biggest sticking point. As in most cases, we often become so caught up in the frenzy of onboarding new clients and delivering for them that we fail to dedicate the time and resources to … Continued

Does your brand reflect your business

Does your brand reflect your business?

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This is a hot topic for us right now because we’ve recently launched our new brand and changed our trading name…slightly. This experience is what’s driving the content for this particular post. The truth is, brands don’t (and shouldn’t) stand still. They should evolve and grow with your business and continue to resonate with your … Continued

The value of CRM in customer engagement

The value of CRM in customer engagement

Blog

I’m going to start with a very bold statement: “Data and the information you have in your business is the pinnacle of great and successful marketing and customer engagement.” My caveat… Only if this data is right, up to date, and somewhere where it can be accessed and used. Now, let’s talk about CRM systems … Continued

Social media – having a consistent voice online

Social media platforms are varied, ongoing, and require consistent maintenance and updating, as well as regular attention if you are to get the best from them to support your content and marketing efforts. This takes time – something that business owners don’t have much of. We get it. And so did one of our clients … Continued